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US Bancorp Dental Finance Services, formerly dentfinance.com, has just launched their new Web site. They have been with us for a long time and this is the third design we have created for them. This latest re-design was mainly influence by the fact that they were purchased by US Bancorp, which forced their corporate identity to change, which meant the Web site needed a face lift.
Active Logic sprung into action! Their biggest concern was that because they were now US Bancorp, the new Web site would lose some of the distinct style and unique freshness of the old design. So while staying well within the standards set by the new US Bancorp identity protocol, we developed an original, stylish, and very contemporary look for the new Web site, which rivals the design of even the US Bancorp’s
corporate Web site.
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